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Local Agency to Participate in Statewide Energy Efficiency Awareness Campaign

United Way of Merced County is one of 16 California agencies selected to promote “Flex Your Power” campaign messages in its community

SACRAMENTO – United Way of Merced County has been awarded a $12,000 grant to design and implement outreach activities aimed at educating communities about the importance of saving energy. “Flex Your Power” is a comprehensive marketing and outreach campaign targeted to rural communities. It is managed by Sacramento-based Runyon Saltzman & Einhorn, Inc. The statewide program is funded by California utility customers and administered by California Investor Owned Utilities, such as Pacific Gas and Electric Company, under the auspices of the California Public Utilities Commission.
“We are pleased to partner with PG&E on this worthwhile campaign that aims to educate the public about ways to save energy, save money and ultimately save the environment,” said Estelle Saltzman, President, Runyon Saltzman & Einhorn, Inc. “United Way of Merced County has developed a variety of exciting activities and events to reach large numbers of local residents.”
“PG&E believes in the value of energy efficiency and the importance of sharing its benefits with our customers,” said Tom Smith, PG&E representative. "We are proud to collaborate with United Way of Merced County in their local outreach efforts and constantly look for ways to educate customers on how Flex Your Power programs can save energy, money and protect the environment. We take pride in our partnership with Flex Your Power and United Way of Merced County to make energy efficiency a fundamental part of serving our customers.”
Flip Hassett, Executive Director of United Way of Merced County said “We are very pleased to have been selected to participate in the Flex Your Power outreach campaign. All of us are working together to achieve a common goal: to protect the environment for future generations by showing people how they can reduce energy, save money and save the planet.
We have some great activities planned, including a Pledge Card Drive, booths at the Merced County Fair and the Farmer’s Market in Merced, a Girl Scout troop pledge contest. For more information, call our office at 209-383-4242.”
In addition to community outreach, “Flex Your Power” includes radio and print advertising to encourage rural utility customers to make permanent energy-efficient upgrades to their homes.
For more information about “Flex Your Power,” residents may call 1-866-431-FLEX or Pacific Gas and Electric at 1-800-PGE-5000.
About Pacific Gas and Electric Company: Pacific Gas and Electric Company, a subsidiary of PG&E Corporation, is one of the largest combined natural gas and electric utilities in the United States. Based in San Francisco, with 20,000 employees, the company delivers some of the nation’s cleanest energy to 15 million people in northern and central California. For more information, visit www.pge.com/about.

 

Media Contacts:

 

Jennifer West - J. West Group
P.O. Box 3862
Merced, CA 95344
(209) 628-1070
jwest@jwestgroup.com

 

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